Alibaba is strengthening its presence in Spain with the implementation of CommerceHub, an e-commerce platform. The partnership with Alibaba’s Miravia, a leading selling channel in Spain, aims to enhance Miravia’s mission of creating a comprehensive e-commerce ecosystem that connects brands, buyers, and creators. Miravia offers consumers access to a wide range of products from their favorite brands and provides innovative solutions like exclusive content from influencers and virtual try-on lenses for makeup. By joining forces with CommerceHub, Miravia now has access to a comprehensive e-commerce solution, further enhancing its offerings to the Spanish market.

Asics EMEA, the European division of Asics, has reported strong results for the second quarter. The company achieved a significant increase in its consolidated net revenue, surpassing the figures from the same period the previous year. It saw a growth of 12.1% across all distribution channels, with an operating income margin of 10.4%. Asics EMEA achieved profitable growth in all its categories, including Performance Running, Tennis, Indoor, and SportStyle. Its wholesale channels experienced a year-on-year growth of 11.3%, with notable increases in markets such as Iberia, Benelux, Germany, the UK, and Sweden. The company also reported impressive growth in its e-commerce segment, with revenues increasing by 32.9% year-to-date.

Boss, a renowned fashion brand, has collaborated with the National Football League (NFL) once again to expand its popular Boss x NFL merchandise collection. The new collection includes sweatshirts, vests, jackets, joggers, and more, featuring an expanded list of 22 teams represented in the capsule collection. To promote the collaboration, Boss has enlisted the help of renowned NFL players, including Patrick Mahomes, Trevon Diggs, and Damar Hamlin. This partnership further strengthens the connection between sports and fashion, providing fans with stylish apparel options to support their favorite teams.

Useful links:
CommerceHub Official Website
Boss Official Website