Famille C Participations, the investment fund of the Courtin family, has acquired a majority stake in Pai Skincare, a renowned certified organic skincare brand headquartered in London. This recent move comes after Famille C Participations initially took a minority stake in the company two years ago. As part of a Series C fundraising round, an impressive £14 million (€15.9 million) investment has been secured. The Courtin family’s objective with this investment is to reinforce and expedite Pai Skincare’s distribution throughout Europe.

Founded by Sarah Brown in 2007, Pai Skincare has gained recognition for its steadfast commitment to eco-responsibility. The brand prides itself on the development and manufacturing of its formulas and products in its own factory. Currently, Pai Skincare has a strong presence in the United Kingdom and France, but the company aspires to expand its footprint in the larger European market. In 2021, their sales reached an impressive £10.5 million.

The Courtin family, who also own the renowned Clarins group, have consistently displayed a genuine interest in the responsible cosmetics sector. Prisca Courtin, the managing director of Famille C Participations and chairwoman of the Clarins supervisory committee, has emphasized their ambition to emerge as an international leader in this particular industry. The family has made notable investments and acquisitions within the responsible cosmetics field, including the recent acquisition of American clean beauty make-up brand, Ilia, in May 2022.

The infusion of new capital from Famille C Participations positions Pai Skincare for continued growth and triumph within the vast European market. The brand’s unwavering commitment to sustainability aligns perfectly with the Courtin family’s vision for the future of the cosmetics industry. With the combined expertise and resources of Famille C Participations and Pai Skincare, there is a tremendous potential to make a substantial impact in the skincare market and establish new benchmarks for responsible beauty.

Useful links:

1. Pai Skincare Official Website
2. Clarins Official Website