Foot Locker, the renowned athletic retailer based in New York, has recently undergone major changes within its senior management team and overall structure. These changes are aimed at improving the company’s agility and enhancing the customer experience.

Notably, Andy Gray has been promoted to the newly created position of EVP and Chief Commercial Officer. Previously serving as the Chief Merchandising Officer for North America, Gray will now have oversight of global aspects of the customer experience, such as product, brand, digital strategies, customer connectivity, global market planning, and store development.

Additionally, Frank Bracken has been appointed as the new EVP and CEO of North America. Bracken’s wealth of experience, including his previous roles as SVP and GM of Foot Locker and Kids Foot Locker in the U.S., as well as VP and GM of Foot Locker Canada, make him well-suited for this position.

Scott Martin, the current Chief Strategy & Development Officer, will take on the additional responsibility of serving as the EVP and CEO of Asia Pacific. This management change aims to strengthen Foot Locker’s presence in the Asia Pacific region and improve its strategic planning and development.

Through the implementation of its new organizational structure, Foot Locker aims to enhance its customer-facing functions on a global scale. This includes prioritizing community connectivity to create more personalized and immersive customer experiences, expanding product offerings, and implementing community activations. Additionally, the company aims to streamline its operational and expense structure for greater efficiency.

Foot Locker’s Chairman and CEO, Richard Johnson, expresses confidence in the company’s ability to adapt and thrive in an ever-changing world. He emphasizes the company’s focus on strategic imperatives and its commitment to elevating the customer experience across all channels and worldwide.

In addition to the management changes, Foot Locker has announced the retirement of several leadership team members. Lew Kimble, the EVP and CEO of Asia Pacific, will retire at the end of August after an impressive 40-year tenure with the company. Similarly, Jake Jacobs, the EVP and CEO of North America, will also retire at the end of August.

Like many retailers, Foot Locker has been significantly impacted by the Covid-19 crisis. However, the company is actively taking measures to streamline its operations and position itself for long-term success. Despite the challenges, Foot Locker remains steadfast in delivering on its strategic objectives and driving the business forward through innovative approaches.

Links:
1. Learn more about Foot Locker’s new management changes: Foot Locker Announces New Senior Management Changes
2. Discover Foot Locker’s commitment to the customer experience: Foot Locker Corporate Governance