After finalizing its agreement with G-III Apparel Group, Inter Parfums Inc. has secured the exclusive worldwide license for the fragrance brands Donna Karan and DKNY. This announcement represents a major opportunity for Inter Parfums to expand its portfolio and cement its position as a leading force in the fragrance industry.

Jean Madar, the CEO of Inter Parfums, expressed excitement about the partnership and the chance to work with these iconic fragrance brands. The licensed agreement, which was originally announced in October 2021, has already begun to drive the development of new fragrance lines and strategic advancements. Consumers can anticipate the introduction of fresh fragrances under the Donna Karan and DKNY labels in 2023.

The agreement encompasses several notable fragrances, including DKNY Be Delicious and Donna Karan Cashmere Mist. DKNY Be Delicious made a significant impact upon its launch in 2004 and has since gained global popularity. Meanwhile, Donna Karan Cashmere Mist consistently ranks as one of the Top 25 fragrances in the United States. Both fragrances have successfully straddled the worlds of fashion and fragrance, attracting a diverse range of consumers worldwide.

Morris Goldfarb, the chairman and CEO of G-III Apparel Group, expressed pride in the brands’ high-quality fragrances that have resonated with consumers beyond the realm of fashion. Goldfarb believes that Inter Parfums’ expertise in fragrance development and extensive global distribution will contribute to the continued growth of Donna Karan and DKNY. This partnership aims to position both brands for further expansion on a global scale.

Previously, The Estée Lauder Companies managed the fragrance portfolios of Donna Karan and DKNY for nearly three decades. With this exclusive license, Inter Parfums will now take the reins and apply its expertise and innovative approach to these beloved brands.

Inter Parfums’ current portfolio already includes well-known names such as Montblanc, Anna Sui, Coach, Guess, Jimmy Choo, and Oscar de la Renta. The addition of Donna Karan and DKNY further strengthens the company’s presence in the fragrance market, solidifying its position as an industry leader.

In conclusion, the exclusive fragrance license between Inter Parfums and Donna Karan, DKNY signifies a significant milestone for both companies. With the promise of new fragrances and strategic advancements, this partnership has the potential to propel these brands to new heights in the global fragrance market. The expertise and distribution capabilities of Inter Parfums, combined with the established reputation of Donna Karan and DKNY, create a powerful alliance that sets the stage for future success.

Useful Links:
1. Inter Parfums Inc. Official Website
2. G-III Apparel Group Official Website