Kathmandu, the renowned outdoor apparel and equipment brand in Australia and New Zealand, is embarking on a bold expansion into the UK and Europe. With its sights set on ambitious growth, the brand has made its range available for purchase online in the UK, France, and Germany through dedicated country webstores and select retail partners. This exciting move was revealed at the prestigious Paris Fashion Week, where Kathmandu joined forces with retailer Leclaireur to showcase its eagerly anticipated AW22 collection.

Expressing her enthusiasm, Eva Barrett, Kathmandu’s Global Chief Customer Officer, shared her excitement about the brand’s availability in the UK and Europe. Barrett remarked, “We’re thrilled to announce that Kathmandu is now available in the UK and Europe. We’re the favorite outdoor brand in Australia and New Zealand, and we can’t wait to see local outdoor enthusiasts discover our innovative and sustainable gear.” The brand’s presence during Paris Fashion Week laid a strong foundation for its launch, where it introduced its cutting-edge NXT-Level jacket. This remarkable jacket had already garnered attention at the Outdoor Retailer and ISPO trade shows earlier in the year, highlighting the brand’s dedication to functionality, technology, and sustainability in catering to European consumers. The NXT-Level jacket, constructed from Nylon 66, represents Kathmandu’s initial step towards producing apparel that is nearly completely biodegradable, aligning with its longstanding commitment to sustainable innovation and manufacturing.

Kathmandu’s entry into the UK and European markets signifies a significant milestone in its expansion strategy. Having established itself as a frontrunner in outdoor apparel and equipment in Australia and New Zealand, the brand is well-positioned to thrive in these new markets. By making its products available online and through select retail partners, Kathmandu aims to attract local outdoor enthusiasts seeking high-quality gear that seamlessly combines innovation and sustainability. The brand’s presence at Paris Fashion Week, together with its collaboration with Leclaireur, further illustrates its dedication to making a powerful impact and raising awareness among European consumers.

As Kathmandu forges ahead in the UK and Europe, it will be intriguing to witness the resonance of its innovative and sustainable approach with consumers in these markets. With a vast array of outdoor apparel and equipment, the brand is poised to meet the needs and preferences of outdoor enthusiasts while addressing their growing demand for eco-conscious products. By expanding its reach and establishing a formidable presence, Kathmandu is undoubtedly poised to leave a lasting impression on the UK and European outdoor retail landscape.

Useful Links:
1. Kathmandu UK Website
2. Kathmandu Australia Website