UK entrepreneur Lord Sugar has made the decision to sell his 50% stake in Tropic Skincare to its founder, Susie Ma. Lord Sugar initially invested £200,000 in the skincare brand when Ma appeared on his television show, The Apprentice, in 2011. The terms of the sale have not been disclosed, but it is believed to be Lord Sugar’s most successful investment from the show.

Ma plans to finance the buyout of Lord Sugar’s stake through Tropic Skincare’s future trading profits. A repayment plan will be put in place over the next few years. In addition to acquiring full ownership, Ma intends to launch a new website and branding for the brand, as well as expand its product range. She is also focused on effectively managing higher operating costs.

Tropic Skincare has achieved remarkable success, with sales reaching £90.6 million in 2021 and pre-tax profits of £10.5 million. Ma’s journey began by selling body scrubs at Greenwich Market in southeast London. She expressed her gratitude for Lord Sugar’s investment, stating that regaining full ownership of Tropic Skincare has always been her ambition.

With this change in ownership, Ma will have complete control over the brand’s future direction and will be able to make strategic decisions to further its growth and success. The sale of Lord Sugar’s stake signifies an important milestone and signals a new chapter for Tropic Skincare. As the skincare industry continues to thrive, Ma’s passion and entrepreneurial spirit will be instrumental in driving the brand forward and solidifying its position in the market.

The success story of Tropic Skincare serves as an inspiration for aspiring entrepreneurs, highlighting the power of perseverance and determination. Susie Ma’s journey from selling products at a local market to reclaiming full ownership of her business demonstrates the potential for growth and achievement in the business world. It also emphasizes the impact that mentorship and investment can have on the success of a business.

Overall, the sale of Lord Sugar’s stake in Tropic Skincare to founder Susie Ma represents a significant milestone in the brand’s history. With full ownership now in her hands, Ma has the opportunity to shape the brand’s future and continue its impressive growth. As Tropic Skincare embarks on this new chapter, the skincare industry eagerly awaits the innovative products and strategies that Ma will bring to the table.

Useful links:
Tropic Skincare Official Website
The Apprentice Official Website