Rixo, the renowned high-end womenswear brand, has experienced an exceptional year marked by impressive sales and profit growth, as stated in the new accounts filed at Companies House. Since its establishment in 2015, Rixo has garnered a loyal customer base for its unique blend of vintage-inspired and contemporary clothing, which is distributed through its own retail stores, wholesale channels, and e-commerce platform.

In the financial year ending June 2022, Rixo’s sales witnessed a significant surge, reaching £17.4 million. This is a remarkable increase compared to the previous year’s figure of £10.3 million, signifying a staggering jump of nearly 70%. It is worth noting that in 2021, there was only a marginal decrease of 3.3% in turnover, making the subsequent growth particularly impressive.

Furthermore, the company’s adjusted EBITDA saw an upward trend, rising to £4.8 million from £3.7 million. The total income for the year also witnessed substantial growth, amounting to £3.6 million, a significant increase compared to the previous period’s £2.8 million. Rixo attributes this robust performance to growth across all its distribution channels, with a special emphasis on the success of its two retail stores and wholesale operations, which capitalized on the post-Covid reopening. Additionally, the brand’s investment in digital marketing played a pivotal role in the growth of its e-commerce segment.

Despite its relatively small size, Rixo has effectively established a prominent brand image in the fashion industry. With a mere 69 employees spread across various departments, including design, buying and merchandising, marketing, e-commerce, retail, wholesale, and head office operations, the company has managed to generate strong brand awareness through a combination of PR efforts and cost-efficient paid-for marketing initiatives. Notably, the popularity of Rixo among celebrities has been a significant driving force behind its sales success in the UK market.

Looking beyond the reporting period, Rixo has continued its expansion endeavors by recently inaugurating a new store on Carnaby Street, bringing the total number of its retail stores to three. Moreover, the company has made strategic investments in e-commerce and wholesale to further solidify its commitment to sustained growth and market expansion.

For more information on Rixo and its products, please visit their official website [link: https://www.rixo.co.uk/]. To explore Rixo’s latest collections and updates, follow their social media accounts [link: https://www.instagram.com/rixo/].