Skechers, the well-known American footwear retailer, has recently announced its impressive sales results for the fourth quarter and full year of 2021. The company achieved a significant milestone, with total sales for the year reaching an impressive $6.29 billion, reflecting a remarkable 36.7 percent increase compared to the previous year. This growth can be largely attributed to a 33.4 percent increase in domestic sales and a 39 percent increase in international sales.

As the impact of the Covid-19 pandemic continues to ease, Skechers has experienced increased sales across all segments. The direct-to-consumer channel saw the largest growth, with an increase of 50.2 percent, while domestic and international wholesale recorded increases of 27.6 percent and 34 percent, respectively. Skechers reported full-year net earnings of $741.5 million, with diluted earnings per share amounting to $4.73.

In the fourth quarter alone, Skechers achieved sales totaling $1.65 billion, marking a significant 24.4 percent increase compared to the same period of the previous year. This growth can be attributed to a 9.8 percent increase in domestic sales and a substantial 34 percent increase in international sales. Similar to the full-year results, sales increased across all segments.

Skechers’ net earnings for the fourth quarter reached an impressive $402.4 million, showing a remarkable increase of 655% compared to the same period of the previous year. These outstanding sales and earnings figures are a testament to the company’s success in launching new products focused on comfort and expanding its presence in the global market.

Looking ahead, Skechers remains optimistic about its future growth prospects. The company aims to achieve its goal of $10 billion in sales by introducing more innovative and comfort-focused products. Additionally, Skechers plans to invest in multi-platform marketing campaigns featuring its roster of ambassadors, including the recently announced Amanda Kloots. Furthermore, the company is expanding its e-commerce presence worldwide and exploring opportunities in the rapidly emerging metaverse.

For the first quarter of 2022, Skechers anticipates sales between $1.675 billion and $1.725 billion, with diluted earnings per share ranging from $0.70 to $0.75. Moreover, for the full fiscal year 2022, the company projects sales between $7 billion and $7.2 billion, with diluted earnings per share between $2.70 and $2.90.

Currently, Skechers operates a vast network of 3,891 stores globally, comprising domestic locations, international stores, joint venture stores, as well as distributor, licensee, and franchise stores. With its strong sales performance and ambitious growth plans, Skechers firmly establishes itself as a leader in the footwear industry.

For more information on Skechers’ record-breaking sales, you can visit their official website [link] or read the full report [link] for detailed insights and analysis.