Swiss private equity company Haeres Capital is taking steps towards expanding its presence in the luxury sector by bringing on board Jérôme Macario as its operating partner. Haeres Capital, which is owned by Philippe Camperio, made headlines in 2018 when it acquired the prestigious Italian hat-maker Borsalino. Now, the firm plans to establish a boutique investment division that specifically targets aspirational brands in the luxury lifestyle sector.

Macario is a highly experienced professional who will undoubtedly contribute to the firm’s growth in this sector. He boasts an impressive educational background, having studied auditing and finance at Kedge Business School, and earning an MA in international financial analysis from Newcastle University in the UK. His career began with the Auchan-La Rinascente group in Milan, after which he relocated to Paris to join Carrefour. In 2007, Macario moved to the renowned luxury group Kering, where he served as a financial controller. Later on, he became the controlling manager of the Gucci group in Florence. After assuming the role of financial control deputy director for Kering in Paris, Macario went on to become CFO of Brioni in 2014. In 2020, he embarked on a new adventure as the head of Triumph Group International, an Italian communication and event management company.

As for Haeres Capital, the company was founded in 2011 and specializes in acquiring and managing lifestyle brands. In addition to the notable acquisition of Borsalino, the firm has also purchased Swiss hosiery company Fogal. Furthermore, Haeres Capital has been involved in a luxury property project situated in the picturesque Côte d’Azur. By appointing Macario, Haeres Capital demonstrates its strong commitment to expanding its portfolio. Currently, the firm is in negotiations with three brands, showcasing its determination to capitalize on the growing demand for luxury goods and experiences in the market.

Useful links:
Haeres Capital Official Website
Borsalino Official Website